I find myself talking about Killer Apps a lot lately when it comes to Social Media. Each one of us will have our favorite: whether it’s Facebook, Twitter, or any of the myriads of social networks here now or coming in our future.
If you haven’t read Tim Sanders’ book “Love is the Killer App,” do [...]
Think about this process as developing your own Social Sphere of Influence. Take the aerial view of your business today and where you want it to go in the near future and in the long-term. What are your goals?
Not all elements may be appropriate for your business and you need not tackle every facet all [...]
Marketing is going through interesting times all right. I think social media has turned it all upside down on its head. I also think that’s a good thing.
I hear a lot of talk in the industry about WHY to jump into social media. To me, as someone who has been measuring results from coupon codes [...]
